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UK: The festive road names where house prices are 95% above average

From James Lockett ProperPR

Research by GetAgent.co.uk has revealed the cost of buying a property across one of the nation’s festive road names, with a Christmas cracker of a property purchase costing 19% more on average. 

GetAgent.co.uk analysed sold prices records from the Land Registry over the last 12 months across an array of festively themed road names and found that on average, a property along one of these roads will set you back £320,000. That’s 19% more than the current national average. 

However, this price is far higher across some Christmas streets compared to others. 

Leading the pack is the road name, Rudolph. With an average sold price of £527,500, properties on roads called Rudolph come in 95% above the national average. 

Lights ranks second at £363,000, 34% above the national average, while Mistletoe also commands a festive premium at 33%, with the average property costing £360,000. 

Buying on roads called Merry (£331,250), Turkey (£330,000), Tree (£328,750), Christmas (£325,000), Pudding (£325,000), Chimney (321,495), Chestnuts (£320,000), Joy (£315,000), Sleigh (£311,000) and Stocking (£285,000) will also cost you a property price premium of between 6% and 23% versus the national average. 

However, there are some opportunities to climb the Christmas property ladder without spending the Christmas budget in order to do so. 

At £266,498, homes on roads called Star come in around the national average, while Snow (£250,000), Holly (£247,000), Bells (£230,000), Reindeer (£205,000) and Toy (£180,000) are also considerably more affordable. 

Founder and CEO of GetAgent.co.uk, Colby Short, commented:

“We all know that one Christmas nut, usually an aunty, that starts Christmas shopping in May and has Mariah Carey blaring out from the start of October. So what better place for them to live than on Rudolph Road or Mistletoe Drive.

Unfortunately, if you do want to go full Christmas 365 days a year, at least where your road name is concerned, it’s likely to cost you a fair bit more than the average property. 

Of course, the fragmented nature of the property market means there’s always a more affordable option and so you could opt for Reindeer Road over Rudolph Road and save yourself over £320,000 in the process.”

Christmas road name sold price data sourced from the Land Registry Price Paid Records – Residential sales excluding property types listed as other between November 2020 and October 2021 (latest available data).
England and Wales average sourced from the Gov.uk – UK House Price Index, September 2021 (latest available)
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Notes: – 

GetAgent pulls data from all of the major portals which are then cross-referenced with the Land Registry using their proprietary algorithms and input from partner agents.

GetAgent is a UK wide whole of market estate agency comparison website. Analysing performance through data to inform home sellers of the best agents.

Founded in 2015 by Colby Short (Stevenson Cartwright; SMG Worldwide) and Peter Thum-Bonanno (Find Properly; Analysys Mason)

Backed by Seedcamp, the prolific venture capital technology investor

And has to date received over 100,000 enquiries for agents from property sellers to a total property value of £30bn and are now serving over 10,000 enquiries per month.

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