Biztegra is pleased to announce that its founding Principal, Murray Izenwasser, will head the Social Media Strategy Program at the 2012 Cayman Islands Tourism Exchange Forum (CITE). This event will take place on Tuesday, May 1 in the Grand Cayman Islands at the Westin Casuarina Resort and Spa.

CITE will draw an audience of travel wholesalers from the United States, United Kingdom, Europe and Canada. Izenwasser will present “How to Build an Effective Social Media Strategy for Travel and Tourism.” This programme will provide industry leaders with essential information on how to build tourism with the use of Social Media Marketing. Motivational Speaker, Patrick Schwerdtfeger, will also present his signature programme entitled “Social Media Victories.”

“Grand Cayman is a beautiful destination spot for tourists to experience. With the emergence of social media, it is imperative for the tourism industry to cultivate a strategy to reach potential tourists,” says Izenwasser.

The event is organised by the Cayman Islands Tourism Association (CITA).

With more than 20 years experience, Murray Izenwasser has planned and executed online marketing strategies on behalf of some of the world’s largest and most recognised organisations and brands. Currently recognised as a top Interactive Social Media strategist, Murray has been invited to be a featured speaker at a variety of events and industry forums. His entertaining yet thoughtful presentation style distills esoteric ideas into actionable insights.

Biztegra delivers powerful solutions for the social web. They help organisations define effective online strategies to support their business objectives and then develop compelling contemporary web, mobile and social media solutions to achieve those goals.

Biztegra is located in West Palm Beach, Florida.