Macron is the new Concacaf sports equipment and apparel partner
Wednesday, October 2, 2024 – The renowned sportswear brand Macron, which has partnerships across a range of global sports, and Concacaf, the Confederation for football in North America, Central America, and the Caribbean, have announced a long-term partnership that will include Macron…
Y−3 Presents: Fall/Winter 2024 Chapter 4
adidas Having premiered the brand’s Fall/Winter 2024 campaign starring A$AP Nast and Gabbriette earlier this year, Y-3 returns to present the concluding chapter of its seasonal collection. From the city streets of NYC to an altogether more abstract and ethereal space, a…
Record−Breaking September for Kia America’s All−Electric and Plug−In Hybrid Models
KIA America Kia America closed September with sales of 58,913 units led by significant gains and record-setting sales performances by the brand’s broad lineup of all-electric (EV) and plug-in hybrid (PHEV) vehicles. Despite fewer selling days compared to last year,…
Reebok and SET Announce Second Exclusive Drop – Legacy Essentials Collection
The collection combines Reebok’s iconic BB4000 II Footwear and SET’s beloved apparel OSTON, Mass. – Sept. 30th, 2024 – Today Reebok, the irreverent sports culture brand, and SET, the active lifestyle apparel brand, announce their latest exclusive capsule collection. Joining at the intersection…
Game−changers: Aldric Bourgier, Chief Innovation and Development Officer at Babolat and Ranieri Niccoli, Lamborghini’s Chief Manufacturing Officer, debate the shared synergies in creating padel rackets and Lamborghini super sports car
“Beyond: a Lamborghini podcast”, episode eight Sant’Agata Bolognese, 30 September 2024 – Innovation, lightweight technologies, creating positive environments that bring people together in both manufacture and ownership: while French Padel racket manufacturer Babolat and Italy’s super sports car marque Lamborghini may…
Lamborghini Squadra Corse and ABT Sportsline announce DTM partnership for 2025
Long-term factory supported deal starts with two-car entry in Germany’s premium racing series Sant’Agata Bolognese/Spielberg, 28 September 2024 – Lamborghini Squadra Corse and ABT Sportsline will expand its existing strategic partnership from 2025 onwards, fielding a pair of Lamborghini Huracán GT3…
Automobili Lamborghini Debuts Refreshed Calgary Showroom
Italian automobile manufacturer showcases the brand’s first hybrid plug-in, the Revuelto, during opening event Sant ’Agata Bolognese/Calgary, AB, September 27, 2024 – Automobili Lamborghini presented the new design aesthetic at the Lamborghini Calgary showroom, during an opening celebration featuring the market…
Grand opening of Lamborghini dealership in Hanover
Lamborghini continues its expansion in Germany and welcomes customers and friends of the brand to its new showroom Sant’Agata Bolognese/Hanover, Germany, September 27, 2024 – Automobili Lamborghini has opened a new dealership in Hanover, Germany. The all-new facility is presented in the…
Adizero Adios Pro 4 Leads the way as adidas Introduces New Race and Training Silhouettes to its Award−Winning, Record Breaking Adizero Franchise
Since its introduction in 2020, adidas’ Adizero Adios Pro range has consistently dominated the podiums, featuring on the feet of more World Marathon Majors winning athletes than any other brand. Building on this legacy, adidas is introducing a new era…
Lamborghini Temerario makes its digital debut in Asphalt Legends Unite
To celebrate its arrival, a dedicated in-game event and esports challenge giving players the chance to race at Jerez Circuit Sant’Agata Bolognese/Paris, France, 24 September 2024 – Automobili Lamborghini is thrilled to announce the arrival of its latest super sports car,…