adidas Originals and 100 Thieves Launch Inaugural Collaborative Collection
Having first unveiled their official partnership earlier this year, adidas Originals and trailblazing gaming lifestyle brand 100 Thieves present their inaugural collaborative collection. Founded in 2017 by gaming icon Matthew “Nadeshot” Haag, 100 Thieves has established itself as the premium…
Kia hosts 11th Skill World Cup to discover best global mobility technicians
Kia Corporation Kia has released more media assets of the new Kia EV3 compact EV SUV for use on various platforms. The latest content includes 9:16 short-form social media videos detailing the new model’s exterior and interior design, technology and…
P&G and Paris 2024 unveil medal podiums for Olympic and Paralympic Games
23 May 2024 – Medal-winning athletes at the Olympic and Paralympic Games Paris 2024 will stand atop podiums, the ultimate symbol of performance, inspired by the iconic works of Gustave Eiffel, thanks to a collaboration between Worldwide Olympic Partner P&G and the Paris 2024 Organising…
Olympic Way at Rio Olympic Park becomes a public space for sport and physical activity
IOC 23 May 2024 – The transformation of the Olympic Way at the Rio Olympic Park has been completed. The new Rita Lee Park, inaugurated last week and named in honour of Brazil’s influential “Queen of Rock”, provides local communities and tourists…
Ons Jabeur joins ASICS global athlete roster
ASICS EMEA [22 May 2024] – ASICS is proud to announce the signing of global tennis athlete, Ons Jabeur. Currently ranked #9 in the world, ASICS welcomes Ons to its global roster of tennis athletes. The three-time Olympian, three-time Gland Slam…
Brothers Jules and Gédéon Naudet selected to direct the Official Film of the Olympic and Paralympic Games Paris 2024
22 May 2024 – At the 77th Cannes Film Festival, Paris 2024 and the IOC announced that brothers Jules and Gédéon Naudet have been selected to produce the Official Film of Paris 2024. For the first time, the film will be preceded…
Lamborghini Urus SE: The first Plug−in Hybrid Super SUV debuts in Thailand
New design, 800 CV of power, over 60km range in electric mode, with best-in-class performance and top speed in its category Bangkok, 22 May 2024 – Lamborghini Bangkok launched the highly anticipated Urus SE[1], the first hybrid plug-in version of the…
Electrifying inaugural Olympic Qualifier Series in Shanghai leaves athletes and fans excited for the second and final event in Budapest
20 May 2024 – The first-ever Olympic Qualifier Series event in Shanghai, People’s Republic of China, was a big hit amongst athletes and fans, and there is eager anticipation for the second stop in Budapest, Hungary, next month – the final…
IOC and COC highlight seamless cooperation on all Olympic matters
20 May 2024 – On the occasion of the Olympic Qualifier Series in Shanghai, International Olympic Committee (IOC) President, Thomas Bach, visited China. Throughout his visit he was accompanied by IOC Members in China, Yu Zaiqing, Li Lingwei and Zhang Hong. Also present was IOC Vice…
Vegas Doubles Down on Las Vegas Aces with Sponsorship for Every Active Playerr
The champion players of the Las Vegas Aces are getting individual sponsorships, direct from Vegas. Today the Las Vegas Convention and Visitors Authority (LVCVA) announced that it will sponsor each player on the team, resulting in a first-of-its-kind, two-year sponsorship….
