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Official Paris 2024 branded products now available for Chinese fans on Tmall’s Olympic Store

International Olympic Committee 29 April 2024 – Worldwide Olympic Partner Alibaba has announced that Olympic fans in China can now access official Paris 2024 branded products on Tmall’s Olympic Store. The launch of the official products on Tmall, Alibaba’s B2C marketplace, came on the same…

CF Pachuca to face Columbus Crew in 2024 Concacaf Champions Cup Final on June 1

Miami, FL (Thursday, May 2, 2024) – Concacaf has confirmed that the 2024 Champions Cup Final between CF Pachuca (MEX) and Columbus Crew (USA) will be played on Saturday, June 1 at Estadio Hidalgo in Pachuca, Mexico. The match is scheduled…

Olympic Refuge Foundation reaffirms its commitment to supporting displaced people around the world

IOC 29 April 2024 – The Olympic Refuge Foundation (ORF) Board met in Doha, Qatar, to discuss the Foundation’s successes from the past year, the preparations for the Refugee Olympic Team at the Olympic Games Paris 2024, and plans to continue to support displaced…

Coca−Cola to “Celebrate Everyday Greatness” for Paris 2024 as it announces global athlete team for Olympic and Paralympic Games

26 April 2024 – Worldwide Olympic and Paralympic Partner Coca-Cola has unveiled “Celebrate Everyday Greatness” as its theme for the Olympic and Paralympic Games Paris 2024, while also announcing its global roster of athletes for Team Coca-Cola. The Celebrate Everyday Greatness campaign is designed to champion life’s…

adidas Signs Rookie Class of Rome Odunze, Michael Penix Jr, Adonai Mitchell and Xavier Legette

adidas Ahead of tonight’s draft, adidas announced the addition of rookies Rome Odunze, Michael Penix Jr, Adonai Mitchell and Xavier Legette to the brand’s professional athlete roster. “Rome, Michael, Adonai and Xavier are among the most promising prospects in the…

Dire humanitarian situation in Sudan – IOC promises help

IOC 25 April 2024 – The President of the Sudanese National Olympic Committee, Ahmed Abu Elgasim Hashim, was in Lausanne on Wednesday to report on the dire humanitarian situation in his country. With a civil war raging in Sudan for just over…

IOC and Laureus launch innovative collaboration for youth education and employability through sport in Africa

IOC 24 April 2024 – The International Olympic Committee (IOC) and Laureus Sport for Good have announced a ground-breaking collaboration that will see both organisations each invest USD 1 million into a two-year programme to advance youth education and employability through sport…

adidas Reveals Industry−First Adaptive Wheelchair Basketball Uniforms

adidas Today adidas have unveiled an industry-first innovation in the sport of wheelchair basketball. Born from extensive feedback and research with wheelchair athletes, the uniforms were developed by the adidas Innovation team in Portland in close collaboration with Adaptive Sports…

Less, better and for longer: Five ways Paris 2024 is delivering more sustainable Games

International Olympic Committee 22 April 2024 – Paris 2024, with the first Olympic Games fully aligned with Olympic Agenda 2020, promises to deliver spectacular Games that are more responsible, more sustainable and more inclusive. The organisers have laid out a cutting-edge plan to…

Costa Rica, Trinidad and Tobago, and Aruba named hosts for 2024 Concacaf Girls’ U-15 Championship

Miami, FL (Thursday, April 25, 2024) – Concacaf has announced that three Member Associations, Costa Rica, Trinidad and Tobago, and Aruba, will host the 2024 Concacaf Girls’ U-15 Championship. The fifth edition of the competition will take place from August 5…