Instagram is here to grow and expand its follower, customer, and market base! It has approximately one billion active daily users, and close to 200 million checks their Instagram account every day. Hence, it’s a proven fact that Instagram is an excellent platform for entrepreneurs and marketers. You will come across almost 25 million business accounts on Instagram. It means brands have to fight it hard to gain followers and plan a robust growth strategy.

Are you thinking about how to grow your followers and optimally use your Instagram account to your benefit? If yes, then you aren’t the only one. At times, brands and marketers need urgent followers, and organically gaining the same might take a lot of time.Today, companies want their Instagram business accounts to look credible and appealing to others. For this, they often resort to buying Instagram followers. Some companies enable brands and marketers to buy 25 real Instagram followers and, more according to their needs, secure, and hassle-free. You can choose the follower count, depending on your business requirements. And that aside, ways in which you can add more followers organically are: 

1. Post optimization

Content is an essential aspect of any Instagram marketing strategy. There are few business accounts on social media that have low-quality content. You need to optimize the content so that it gains maximum attention and creates a lasting impact. The following tips will help:

• Understand Instagram algorithm

Today, Instagram ranks its posts making use of AI (Artificial Intelligence) for deciding the posts that might appear on the user’s timeline. Instagram ranks the Instagram posts that are interesting or are relevant based on their content and the information quality. The algorithm gives importance to the new posts. Hence, brands and marketers must post continually. It is also necessary to create fresh content by studying customer behavior and generating relatable and relaxant content.

• Optimize the visual content

The Instagram content should be original, plagiarism-free, and of top-notch quality. The image you use with it should have the correct size. The video duration should also get optimized. To generate appealing visual content, you can resort to the professional editing tools. That aside, you can also make use of filters to increase the visual style of the posts. At all points, you need to conform to the size that Instagram recommends, that is:

• 1080px X 608 px for landscape images
• 1080px X 1080 px for square images
• 1080px X 1350 px also for square images

Are you planning to post IGTV videos? If yes, then you need to restrict its duration to 15 minutes. You need to use an mp4 file format. Also, the aspect ratio needs to be 9:16 and a resolution of 720 pixels at all times.

• Make your Instagram posts at an optimal time

Using Instagram Insights, you can create a compact buyer persona that will appeal to your Instagram followers. And you can make use of this to discover the times when your followers are active. When you shift to a business account, you can acquire all the relevant Instagram insights. The content creators and social influencers can implement it by making use of the creator accounts in Instagram. They can know the best times to share an Instagram post for it to get maximum views, likes, and mileage.

1. Regram content

You can repost or regram other’s Instagram content for maximizing the followers and developing co-marketing bonds. Instagram doesn’t come with a report or share option. There are times when you can violate the copyright and share another person’s work in your Instagram business account. Make sure that you cater to all the regramming dos and don’ts. Always attribute the original content creator while regramming. Make sure that you don’t share the work of any professional creator, designer, or photographer.

It is also essential to create a relationship with those brands whose content you intend to regram. Again, ask permission if you can do that. Do you want to repost user-generated content on your Instagram Story or feed? If yes, you will have to get consent from the user.  

1. Use Instagram shoutouts

Today, you can level up your Instagram game with co-promotions. You have the option to swap shoutouts along with crucial influencers, for the strategy to be beneficial for both. Simply put, a shoutout is a brand mention that you can carry out using a profile link in your caption.

That is not all! You can also resort to influencer marketing tools and hashtag searches to connect to people who will be relevant to you. You can scan the feed to recognize regular people with their shoutouts as they have maximum engagement. You can start to comment and like on their posts and ask whether they will be keen on a shoutout or not with you. 

You can use those mentioned above three easy tactics to ensure you gain maximum followers on your Instagram account.