An Instagram-famous, Harry Potter-inspired cocktail class with ‘magic’ working wands is coming to New York City

By Tom Murray, INSIDER From Business Insider
An interactive wizarding-themed bar is coming to New York city.
After a successful run in London, The Cauldron cocktail-making experience is expanding across the pond.
Guests dress up in robes, are given a wand to pour beer, and a cauldron to mix their own drinks.
The experience lasts for one hour and 45 minutes and starts at $44.99 per ticket.
The Caldron NYC will be located on Stone Street in Lower Manhattan and will open on September 13th this year.

A “Magical Cocktail Experience” is coming to New York.

The Cauldron fantasy-themed cocktail-making experience launched in London earlier this year and became an instant hit on Instagram.

Following a sold-out run in London, the team behind the Cauldron decided to expand across the pond.

The Caldron NYC, which is being run by Bavaria Bierhaus, will be located on Stone Street in Lower Manhattan and will open on September 13th this year.

Just like in London, guests at the Cauldron NYC will receive a robe and an interactive magic wand upon entry, which they can use to pour drafts of Poetic Meade, a honey wine that is apparently famous in mythology.

Cauldron co-founder Matthew Cortland told Business Insider earlier in the year that the wands use the same technology as car key fobs to move things without touching them, and can be activated by movement and by voice.

Guests can then use their cauldrons, mixing utensils, and ingredients to brew drinkable potions that change colour, bubble and smoke.

Classes last for one hour and 45 minutes and start at $44.99 per ticket.

While wands and robes are provided, visitors are encouraged to bring a copy of their favourite children’s book to the bar, which will then be donated to a reading classroom in need in New York City.

“The idea that magic is real and just inaccessible to ordinary people is a concept that resonates with a generation of fantasy fans. Our goal is to use science, the magic of our world, to make that dream real,” said Cauldron co-founder David Duckworth.

“American witches and wizards made up a large part of our customer base in London, and we are excited to bring this concept to them,” Cortland added.

The project began as a Kickstarter on June 26, 2017 — the 20th anniversary of Harry Potter — in an effort to fundraise for the “Cauldron Wizarding Pub & Inn.”

The idea was to create a pub using technology and the Internet of Things — a combination he calls “The Magic of Things” — to bring the magic of the wizarding universe to life inside a “small and shabby looking pub” inspired by the works of J.K Rowling, J.R.R Tolkien, and C.S. Lewis.

However, The Cauldron is eager to stress that it is “not endorsed by, affiliated with, or associated with Warner Bros. or J.K. Rowling, or otherwise connected with Harry Potter or J.K. Rowling’s Wizarding World, or any other specific book or movie.”

Instead, the company claims to “take ideas from across literary and world history and brings them to life with science and technology.”

The Cauldron NYC will run as a four-month pop-up with ambitions to open a permanent location.

You can book your tickets at web link below.

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IMAGES:

The Cauldron co-founders David Duckworth (L) and Matthew Cortland (R). Millie Coady-Booth
All other images – The Cauldron NYC

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