The Tourism Attraction Board (TAB) has completed substantial upgrading work at the Hell attraction in West Bay, in a move to enhance the property’s value and ensure a better experience for the thousands of tourists who visit the site.

Renovation works include a reduced traffic island to allow for better vehicle flow and passenger transfer from the buses visiting the site, repaving of the parking lot, marking of parking spaces, improved landscaping and benches, painting of the buildings and new murals on the facade. New signage is on order.

In addition, handicapped ramps to the restrooms have been extended and both male and female facilities have been refurbished. Public Works Department undertook most of the repair work, with the supervision of Mikol Watler.

“The new-look Hell site demonstrates TAB’s strategic commitment to ensuring a special and memorable experience for our visitors to this and all other attractions that we manage,” stated TAB CEO Mr. Gilbert Connolly. “These renovations also enhance the value of one of Cayman’s most visited land-based attractions,” he added.

Hell, a rugged, blackened limestone outcropping is a fascination for visitors, who enjoy sending a postcard from there to back home and posing with the ‘devil’ for a photograph. It is located on lands owned by the Cayman Islands government. Mr. Connolly estimated that during the past year, over 100,000 tourists visited Hell and the attraction usually receives rave reviews on popular travel websites.

A newly appointed TAB board, under the leadership of Mrs. Carla Reid (Chairperson) and Mr. Chet Ebanks (Deputy Chair) gave priority to the Hell site to facilitate the renovations.

“The Board fully supports all efforts to showcase and promote our natural and cultural attractions to the ever-growing numbers of cruise and stay-over visitors who chose the Cayman Islands as their vacation spot. We were pleased to work with the TAB management, PWD, DoT and other agencies to complete these much-needed improvements to Hell,” Mrs. Reid stated.

In addition to Hell attraction, the Tourism Attraction Board oversees the management of the Queen Elizabeth II Botanic Park, Pedro St. James Castle, Cayman Craft Market and Pirates Week National Festival.

(Photo caption: Newly Renovated Hell Attraction)