At a recent international travel expo in Sichuan Province, China, the Jamaica-based tour and destination management company Island Routes was collaborating with the World’s largest travel group, China National Travel Service Corporation, to discuss ways in which the pair can facilitate Chinese outbound travel to international destinations, including the Caribbean.

The China National Travel Service Corporation was recently formed following a merger between two of China’s major travel companies.

This meeting was an excellent opportunity for Island Routes, the World’s Leading Caribbean Attraction Company, and the team are hopeful that they will be able to build on the discussions for the benefit of Chinese visitors and Caribbean tour operators.

SLAND ROUTES IS COLLABORATING WITH THE WORLD’S LARGEST TRAVEL GROUP TO FACILITATE OUTBOUND TRAVEL FROM CHINA

Montego Bay, Jamaica, September 28th, 2016 – Island Routes Caribbean Adventures has joined exhibitors from 42 countries including the United States, France, Germany, Japan and Malaysia at the third Sichuan International Travel Expo (SCITE) in Emeishan, Sichuan Province, China. The event’s primary aim is to provide an international tourism trading platform for the exchange of tourism products and to foster positive industry growth.

The Jamaica-based tour and destination management company Island Routes, is attending the expo alongside the Jamaica Tourist Board (JTB) and the Caribic Group of Companies. During the event the trio met with Zhang Hui, Co-Chief Executive Officer and Director of China National Travel Service Group Corporation. The group is a result of a recent merger between CTS International and CITS Holdings; the newly merged company became China’s and the World’s largest travel group. During the meeting David Shields, Island Routes’ vice president of sales and Mr Zhang discussed ways in which Island Routes and the China National Travel Service Group can work together to better facilitate Chinese outbound travel to the Caribbean region.

David Shields commented: “There is a huge amount of potential in the Chinese outbound travel market. In 2015, over 120 million Chinese citizens travelled overseas, spending more than US$195 billion. The expo has been extremely productive and we now look forward to continuing to build on our relationships with key players in China and to promoting the Caribbean to the Chinese market.”

Dr Wu who facilitated the delegation from Jamaica and a number of other destinations attending the SCITE commented: “it is time for Jamaica to reap the benefits of the concerted promotional efforts of the JTB and private sector companies such as Islands Routes that were instrumental in taking Jamaica to China. As a result, the Chinese are definitely coming to Jamaica and the Caribbean in greater numbers. More and more, Chinese tour operators and actual travelers wish to visit much further destinations such as Jamaica which removed the visa requirement for Chinese nationals.” Dr Wu is the Chief Executive Officer of China Business Network (CBN) which is the China Representative of the Jamaica Tourist Board.

Following the travel expo David Shields joined The Honourable Edmund Bartlett, CD, MP, Jamaica’s Minister of Tourism and Paul Pennicook, Jamaica’s Director of Tourism at the World Routes and World Tourism Summit in Chengdu, the capital of the Sichuan Province. Sichuan has a population of 87 million and more Fortune 500 companies operating in and around Chengdu than anywhere else in China. Chengdu is also a major outbound gateway for Chinese living in the south-western parts of China.

IMAGE: [From left to right: Mr. Zhang Hui, Co-CEO and Director, China National Travel Service; David Shields, Vice President, Sales, Island Route;, Roy Page, CEO, Caribic Group of Companies; Dr Adam Wu, CEO of China Business Network (CBN) which is the China Representative of the Jamaica Tourist Board

About Island Routes Caribbean Adventures

Island Routes Caribbean Adventures offers guests the ultimate in Caribbean destination experiences, bringing together and certifying the premier excursions that spotlight what is unique and beautiful in each of its island locations. Island Routes Caribbean Adventures defines the true island experience as a way of life.

They are much more than tours and excursions, they inspire visitors to LIVE FUNNER, get off the grid and dive into the heart of the islands where setting sail, grabbing the reins, exploring lush peaks and tasting rich flavors are the experiences that become lasting memories. Island Routes currently offers experiences in Antigua; the Bahamas; Barbados; the Cayman Islands; Jamaica; Saint Lucia; Grenada; Turks & Caicos Islands; Dominican Republic; St. Maarten; and Aruba.

Island Routes has received the World Travel Award for “World’s Leading Caribbean Attraction Company” five times, and has set the tour industry standard by becoming the only tour company to receive a Six Star Diamond from the American Academy of Hospitality Sciences (AAHS), and has done so four years in a row. In addition, Island Routes has also been awarded four TripAdvisor Certificate of Excellence Awards in 2016. For additional details, please visit www.islandroutes.com.