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Opportunities for natural and organic Caribbean products in Europe

Indira Weech owner of BahamaSpa at 4th CARIFORUM-EU Business Forum
In the Netherlands, the health & beauty category is worth €2.4bn. In the UK, Certified organic and natural beauty products are growing 14% year-on-yearIn Spain, eight million shoppers purchased a luxury beauty brand in the 12 months to April 2019 Bridgetown, BARBADOS, November 17, 2020. Caribbean creators of natural and organic products are being urged to take advantage of the growing trend for natural imports in Europe, following a new report from the Caribbean Export Development Agency (Caribbean Export). 

The research was commissioned ahead of the Caribbean Export’s Absolutely Caribbean virtual expo on 17 and 18 November. It shows that increasing interest in natural products especially in the UK, Germany, Spain and the Netherlands, offers opportunities for artisans who incorporate indigenous ingredients.  

“Europe’s love for natural plant-based ingredients, combined with the region’s efforts to promote sustainability, is fuelling the demand for natural products in different industries such as the cosmetics market”, states Dr. Damie Sinanan, Manager for Competitiveness and Export Promotion at Caribbean Export.

He adds: “The FMI reports that the natural cosmetics market is projected to grow at 4.9% volume CAGR through 2027.  The opportunity here is great and we are excited to have some fantastic health & beauty producers at our expo this year.”

In the UK, the personal care market, including skincare, bath & shower and hair products, is worth £6.34bn. Certified organic and natural beauty products are worth £86.5m and growing 14% year-on-year. The ‘natural’ element is also important to Spanish consumers, and so is quality, as figures show eight million shoppers purchased a luxury beauty brand in the 12 months to April 2019 – representing one fifth of all Spanish beauty spend. 

German beauty consumers tend to be more traditional in their choice of product, but natural products are demonstrating faster growth, suggesting these types of items are becoming more popular, especially in terms of facial care and hand & nail care. In the Netherlands, the health & beauty category is worth €2.4bn, growing by 1.5% in 2019. 

Caribbean Export’s Absolutely Caribbean – unlocking the profit potential of the Caribbean event will provide exposure for the region’s diverse artisanal producers who are using only natural and / or organic ingredients. 

The expo will support trade between the Caribbean and Europe by offering participants training, marketing and networking opportunities.
For more information about the event and to register, please visit  –http://expo.absolutelycaribbean.com/about.html

 
Natural products
About Caribbean Export

Caribbean Export is the only regional trade and investment promotion agency in the African, Caribbean and Pacific (ACP) group. Established in 1996 by an Inter-Governmental Agreement as the regional trade and investment promotion agency, it serves the 15 states of the Caribbean Forum (CARIFORUM), namely: Antigua and Barbuda, The Bahamas, Barbados, Belize, Dominica, Dominican Republic, Haiti, Grenada, Guyana, Jamaica, Saint Lucia, St. Kitts and Nevis, St. Vincent and the Grenadines, Suriname, and Trinidad and Tobago.

The agency carries out numerous programme based activities designed to enhance the competitiveness of regional small and medium sized enterprises, promote trade and development amongst CARIFORUM states, promote stronger trade and investment between the Caribbean Community (CARICOM) and the Dominican Republic, CARIFORUM states and the French Caribbean Outermost Regions (FCORs) and the EU Overseas Countries and Territories (OCTs) in the Caribbean.

Follow Caribbean Export –
@CaribbeanExport on Facebook
@CaribXport on Twitter

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