Source: Caribbean Tourism Organization

GRAND CAYMAN, Cayman Islands (September 1, 2024) – The Caribbean tourism industry is gearing up for a dynamic week of discussions, insights and networking as the Caribbean Tourism Organization’s (CTO) State of the Tourism Industry Conference (SOTIC) commences in Grand Cayman. Themed “Caribbean Tourism: Fueling our Lifeblood”, SOTIC 2024, hosted by the Cayman Islands Department of Tourism and Ministry of Tourism and Ports, will delve into the critical issues shaping the region’s tourism landscape and explore innovative strategies for sustainable growth.

The meetings, taking place from September 2 to 6 at The Westin Grand Cayman Seven Mile Beach Resort & Spa, include business sessions of the CTO Executive Committee, Board of Directors and the Ministerial Council. The two-day SOTIC conference, starting on Wednesday, will feature a diverse lineup of speakers, panelists and experts who will share their knowledge and perspectives on a wide range of topics. Key themes include:

• Sustainability: The conference will address the urgent need for sustainable tourism practices that balance economic growth with environmental protection and social responsibility. Sessions will explore innovative solutions for reducing carbon footprints, conserving natural resources, and supporting local communities.

• Technology and Innovation: The transformative power of technology in the tourism industry will be a central focus. Discussions will revolve around artificial intelligence, data analytics, and digital marketing strategies that can enhance the visitor experience and drive efficiency.

• Aviation and Connectivity: The crucial role of air travel in facilitating tourism growth will be examined. Industry leaders will discuss challenges and opportunities related to airlift, route development, and regional collaboration.

• Cruise Tourism: The conference will analyze the evolving cruise sector and its impact on Caribbean destinations. Topics will include port infrastructure development, sustainable cruise practices, and community engagement.

• Leadership and Legacy: The conference will also celebrate the achievements of women in tourism and explore strategies for fostering leadership and mentorship within the industry.

• Business Continuity Planning: SOTIC 2024 recognizes the importance of preparedness in the face of disruptions. This session will provide insights into strategies and best practices for mitigating disaster risks and ensuring the resilience of tourism businesses and the residents of the region.

“SOTIC 2024 provides a vital platform for Caribbean tourism stakeholders to come together and chart a course for a resilient and prosperous future,” said Dona Regis-Prosper, CTO Secretary-General & CEO, who will moderate the session on leadership and legacy featuring Ministers of Tourism from the Turks and Caicos Islands (Minister Josephine Connolly); Tobago (Secretary Tashia Burris); and the British Virgin Islands (Junior Minister Luce Hodge Smith). “We are excited to welcome delegates from the Cayman Islands, across the region, and around the world to engage in meaningful dialogue and collaboration,” she added.

The conference program includes keynote presentations, panel discussions and networking events. Headline speakers include Anton Edmunds, General Manager, Country Department Caribbean Group at the Inter-American Development Bank (IDB), and Janelle Hopkin, President and Managing Director of the renowned Spice Island Beach Resort in Grenada.

Tropical Shipping is the title sponsor for the 2024 Regional Tourism Youth Congress, a major highlight of this year’s conference, being held on Thursday, September 5, 2024.

The “Tropical Shipping 2024 Regional Tourism Youth Congress” underscores the logistics company’s commitment to fostering youth engagement in the Caribbean tourism industry. The partnership between Tropical Shipping and the CTO supports the event’s goal of stimulating greater awareness and excitement about tourism among the region’s young people. Other sponsors of the Youth Congress include Carnival Corporation & plc in partnership with Acordis International Corp, and Winged Whale Media.

For further information, visit https://sotic.onecaribbean.org.

About the Caribbean Tourism Organization

The Caribbean Tourism Organization (CTO), headquartered in Barbados, is the Caribbean’s tourism development agency, comprising membership of the region’s finest countries and territories, including Dutch-, English- and French-speaking, as well as a range of private sector allied members. The CTO’s vision is to position the Caribbean as the most desirable, year-round, warm-weather destination, and its purpose is Leading Sustainable Tourism – One Sea, One Voice, One Caribbean.

Among the benefits to its members, the organization provides specialized support and technical assistance in sustainable tourism development, marketing, communications, advocacy, human resource development, event planning & execution, and research & information technology.

The CTO’s headquarters is located at Baobab Tower, Warrens, St. Michael, Barbados BB 22026.

Tel: +1 246 427-5242; Email: [email protected]

For more information about the Caribbean Tourism Organization, visit www.OneCaribbean.org and follow the CTO on Facebook, X, Instagram and LinkedIn to be part of the conversation.

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